At the 2014 Berlin Marathon records were shattered as Adidas’ Dennis Kimetto ran the fastest marathon in history with a time of two hours, two minutes and 57 seconds, beating the previous world record by a whole 26 seconds. He was wearing the super lightweight Adidas BOOST. Emmanuel Muthai placed second joining Kimetto in breaking the previous world record and also had on Adidas BOOST. Two of the top female finishers, Tirfi Tsegaye and Fayse Tadese, also sported the Adidas BOOST as Adidas took a dominant presence on the podium.

These results contribute towards a long line of success for the Adidas BOOST after it was introduced last year. It also includes former world record holder, Wilson Kipsang, who ran a course record at the 2014 Virgin Money London Marathon with the BOOST.

“Dennis’ world record breaking performance while wearing Adidas BOOST demonstrates the result of elite athletes using industry leading innovation to achieve unprecedented feats,” said Adrian Leek General Manager of Adidas Running. “We continue to push boundaries by working closely with our athletes to develop the best products running has to offer.”

The adizero Adidas BOOST shoe is available from the Adidas Concept stores for a retail price starting at R1 599. Its featured handcrafted design by adizero pioneering legend, Mr. Omori, incorporates five key benefits to deliver more speed to your run:

BOOST technology gives you a higher energy return then any other cushioning material in the running industry.

Microfit upper is a breathable and contoured mesh that makes each movement natural.

The Continental Rubber outsole is a high performance rubber that grips the ground for better traction and a powerful push-off.

A Torsion system delivering you optimum transition and stability.

Lastly, the adiwear material has been used for ultimate durability.

For more info from Adidas South Africa visit their website:, news stream and #allin blog. Alternatively you can follow them with Twitter @adidasZA or #boost on Instagram.

Feel like you need to Reinvent Your Running? Check out the Men’s Health Guide To Running Faster or get some tips from a Marathon Running Veteran and although the Adidas BOOST is viewed as one of the best running shoes check out our Guide To The Best Running Trainers.